Our
Know-How Concentrations
In a fast changing automotive business world, brands, dealers and vendors need to stay relevant, and customer focused. We bring the experience of the auto business and execution expertise to clients to be a leader in this critical shift in the industry. All levels of the amazing auto industry are turning into this wind.
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In our 40+ years of automotive retail to OE senior leadership, we pack the proven results to help businesses with everything from operational transformation, strategy, sales performance, and business growth in a very competitive industry segment.
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Let us partner with you to solve the missing puzzle pieces to these challenges. We will help unlock the full potential of your organization. We will be a partner who brings a full 360 focused plan driven by data and research to establish clear next best actions for you.
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Let’s take this journey together!
GM Contributions
In 20+ years at GM and roles ranging from Regional Sales & Aftersales, Operations, Sales/Finance, and Marketing. Our experience has crossed paths with the development of highly visible and vast reaching initiatives across the North America business.​
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Multi-Region Sr. Executive focusing on Sales, Aftersales, Marketing, Dealer Network, and leadership (West and Central)
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1999 Organization-Wide Divisional Restructuring
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Multi-System Integration and Standardization (GM/GMAC/MIC)
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Oversight to the development/integration of the GM Warranty Information Network System (GMWINS)
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Restructured NA Service Agreement, established Chicago-based operations center to service North America operations
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Sr. Premium Brands Regional Operations Leader (Cadillac/Hummer/Saab/Saturn)
Nissan Contributions
Over the course of more than a decade, our experience was transferred and built upon in our contributions to Nissan and the North American leadership team. Beginning in a familiar Regional VP role, where swift action and industry expertise grew into a National Vice President role. During which term a number of vast reaching contributions were provided.
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Multi-Regional Vice President with responsibility for Sales, Aftersales, Dealer Network, Tier II Dealer Group advertising (Midwest and Northwest)
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Lead Midwest region to top sales growth region
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Critical role in launch of dealer funded Regional Marketing Program (RMP)
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Lead field and HQ support restructuring to 8 region structure
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Lead Aftersales as Vice President providing strategic direction for: customer care, dealer empowerment, dealer tools/training, parts development/acquisition/pricing, accessories development, pricing/marketing, and part distribution across 10+ locations.
TBWA-NissanUnited Contributions
With a strong background and experience in the Marketing/Advertising sectors of Automotive, our experience with TBWA-NU brought direct OE knowledge and expertise to Nissan's Brand/Retail Agency of Record.
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Lead Regional Marketing Program AOR consolidation into TBWA-NY consolidated agency/client structure for Zimmerman Advertising
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Lead efforts across consolidated agency/client structure working directly with Critical Mass, OMD, Fluent360, GMR, Annalect, and Designory
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Core involvement in the new brand platform (THRILL) for Nissan, 2021 and pulling thru retail as well
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Efforts demonstrated brand layer and retail lifts amidst a global pandemic
